AIAsset saleUnited States
LedgerPup
ledgerpup.com · AI bookkeeping for dog groomers and pet pros
AI bookkeeper for the long tail of pet-service businesses. 480 customers.
MRR
$19,200
TTM revenue
$198,400
TTM profit
$118,000
Growth (MoM)
5.0%
From the founder
LedgerPup categorizes transactions, generates monthly P&Ls, and files quarterly sales tax for small pet-service businesses (groomers, walkers, sitters). It connects to bank feeds + Square + Stripe.
480 paying customers, $19.2k MRR. Vertical-specific categorization model is the wedge — generic bookkeeping AI gets ~71% accuracy, we hit ~94% in this niche.
Selling because I'm joining a fintech full-time. Buyer should be comfortable with a customer base that emails a lot.
Growth opportunities
- Adjacent verticals (cleaners, lawn care)
- Payroll add-on via Gusto partner API
- Bilingual (ES) — heavy demand
Risks & considerations
- Plaid + bank-feed reliability
- Tax-law changes
- Low ACV — needs volume
Financials
Last 3 mo revenue
$56,000
Last 6 mo revenue
$108,000
Last 12 mo revenue
$198,400
Profit (TTM)
$118,000
Monetization
$39/mo flat
Growth
5.0% MoM
Operations
Team
Solo + 1 PT support
Time required
10 hrs/week
Tech stack
Plaid, FastAPI, Postgres, OpenAI, Avalara
Processes
Monthly close automated; quarterly tax filings handled via Avalara.
Traction & channels
Customers
480 small businesses
Channels
Reddit (r/doggrooming) · Facebook groups · Referral
Retention
84% 12-mo
Moat
Vertical training data + workflow.
AI specifics
LLM(s)
GPT-4o-mini fine-tune
Monthly inference cost
$720
Model dependency
OpenAI primary
Deal & transition
Reason for sale
Founder taking full-time role.
Preferred buyer
SMB fintech operator
Transition / support
6 weeks
Deal type
Asset sale