Sellers go first here

Your last tab as a founder
of this company.

List in 20 minutes. Get matched with buyers who've already saved searches for what you've built. No exclusivity, no upfront fees.

The 5-step listing flow

Designed so founders finish it on a Sunday.

01
Basics

Tell us the name, domain, and one-line pitch. We'll auto-suggest the business type from your domain — change it if we got it wrong.

AI assist
AI assist: We'll scan your domain and ask only the questions that matter for your business type.
Don't overthink the pitch. ‘An AI scribe for vets, used by 73 clinics' beats anything with ‘revolutionary'.
02
Metrics

Connect Stripe, Paddle, or upload a CSV. Or type it in — we'll show comparable deals to sanity-check what you enter.

AI assist
AI assist: We flag mismatches between MRR, TTM revenue and growth rate so buyers don't catch them later.
Connected metrics get the ✓ Metrics badge and 3× the conversation rate. Highly worth it.
03
Story

Why does your startup exist, who pays for it, why are you selling? Three short paragraphs is plenty.

AI assist
AI assist: Paste rough notes — we draft a founder-voice version and you edit. We never publish without your green light.
Buyers want honesty, not hype. ‘I'm joining a YC company and can't run this part-time' converts better than ‘strategic refocus'.
04
Proof

Add screenshots of your dashboards, retention curves, churn cohorts. Drop a deck if you have one. Mark anything as data-room-only.

AI assist
AI assist: We auto-redact PII (customer names, emails) in screenshots so you don't have to.
Even one Stripe screenshot moves you from ‘claims' to ‘proof'.
05
Publish

We give you a price suggestion based on 312 comparable deals. Accept it, tweak it, or reject it — your choice.

AI assist
AI assist: Live preview of how buyers will see your listing, plus a heatmap of which sections they'll read first.
Free to publish. We only charge if you close.

How our price suggestion sounds.

Three real examples from this week's listings.

Micro-SaaS · UK · £14k MRR

Based on 38 comparable rota/scheduling SaaS deals with 97% retention and 2% MoM growth, we suggest a range of £340k – £420k. Annual contracts and CQC-specific moat push you to the upper end.

AI agent · US · $32k MRR

Based on 22 AI SDR / outbound deals at similar MRR and growth, a range of $640k – $820k is realistic. Multi-provider routing and 82% retention are above-median; underwrite the deliverability risk.

DTC newsletter box · BE · €21k MRR

Based on 14 subscription-box deals with 14-month average tenure, a range of €145k – €185k is fair. Lifestyle multiples cap the upside; pricing power on annual prepay would lift the range.

What we do not ask you for.

  • Exclusivity agreements.
  • Upfront listing fees.
  • Inflated revenue projections.
  • Permission to “shop you around” without your consent.
Ready when you are.

It's free to publish. Average time-to-first qualified buyer this quarter: 14 days.