ContentAsset saleUnited States
OvenPost
ovenpost.com · Newsletter for restaurant operators
32k restaurant owners read OvenPost every Tuesday. Sponsorships sell 14 weeks out.
MRR
—
TTM revenue
$214,000
TTM profit
$148,000
Growth (MoM)
4.2%
From the founder
OvenPost is a weekly newsletter about the business of running a restaurant — labor, food cost, tech, marketing. We're at 32,000 verified subscribers with a 48% open rate and a sponsorship calendar sold out through Q2 2026.
Revenue mix is 78% sponsorships, 18% job board, 4% affiliate. TTM revenue $214k with $148k profit. I write it Sundays.
I'm selling because I'm taking a CMO role at a restaurant-tech company and the conflict is obvious. Whoever buys this gets a beachhead in a niche that's hard to break into.
Growth opportunities
- Paid premium tier (data + benchmarks)
- Live events — first one sold out at 200 people
- Adjacent newsletter for hotel/F&B
Risks & considerations
- Concentration on sponsor revenue
- Personality-driven (mitigated with editor)
- Beehiiv dependency
Financials
Last 3 mo revenue
$58,000
Last 6 mo revenue
$112,000
Last 12 mo revenue
$214,000
Profit (TTM)
$148,000
Monetization
Sponsorships, job board, affiliate
Growth
4.2% MoM
Operations
Team
Solo + 1 contract editor
Time required
10 hrs/week
Tech stack
Beehiiv, Stripe, Notion, Airtable
Processes
Sponsorship sales handled via Passionfroot.
Traction & channels
Customers
32k subscribers, 41 sponsors past 12mo
Channels
Organic referrals · Restaurant podcast cross-promos · LinkedIn
Moat
Audience trust + sponsor wait-list
Deal & transition
Reason for sale
Taking a CMO role; conflict of interest.
Preferred buyer
Media operator or restaurant-tech strategic
Transition / support
6 weeks + intro emails to top sponsors
Deal type
Asset sale